You are unsure what the ad should focus on
You have many products and offers but no single, clear message for this campaign.
Campaign design for ecommerce brands
I’ll help shape the offer and design a consistent campaign across Meta and Google ads, a campaign landing page and email, depending on what you need.
- Price
- £60 / hour
- Delivery
- Agreed before work begins
Before starting, I’ll estimate the hours required and agree the formats with you.
Offer and message direction
Creative variants for testing
A consistent campaign across channels
Time estimate before work beginsWhen campaign design helps
When your offer gets lost in the ad
We’ll start with the product, audience and offer. I’ll then create designs and variants you can test in your advertising.
You need new creative to test
You keep using the same creative and want to test a different benefit or way of presenting the offer.
The ad and landing page do not match
After clicking the ad, visitors cannot find the offer they saw or have to search the whole store for it.
Exactly what you get
Campaign creative for the channels you need
Order ad creative on its own, or add a campaign landing page and email design. We’ll agree the formats and number of variants before work starts.
- Offer and message directionI’ll help define what to promote, who the offer is for and what matters most in the message.
- Creative variants for testingI’ll create the agreed number of creative directions with different ways to present the offer.
- Meta ad formatsI’ll create static Facebook and Instagram ads in the agreed sizes.
- Google Display formatsI’ll adapt the campaign design to the selected display ad formats.
- Campaign landing pageI’ll design a page that continues the ad’s message and makes the offer easy to act on.
- Campaign emailsI’ll design emails that introduce the product, promotion or offer using the same campaign direction.
Recent work
Ecommerce stores I’ve worked with
“I had lots of ideas but didn’t know how to bring them together in the store. Martin helped me focus on what mattered, and the result was exactly what I had hoped for.”
“Martin spotted issues we had become used to. He explained what was worth changing and why, and made it easy to agree the next steps and move forward.”
“We have a large product range, so presenting it clearly was important. Martin showed us how to organise it and help customers choose — things we had not considered ourselves.”
“I wanted a warm, welcoming store that reflected what I create. Martin understood the idea and brought it to life. I’m now proud to send customers the link.”
Working directly with me
Why work directly with me
You’ll discuss the offer and review the creative directly with me. Choose only the formats the campaign needs, with an hour estimate before work begins.
Working with an agency can mean
- Route questions through a project manager
- Work with several different specialists
- Wait for a custom quote
- Fit around the team’s availability
- Buy a broader package than you need
Working directly with me
- You shape the campaign direction directly with me
- I develop the offer and designs myself
- My rate is £60 per hour
- Hours and delivery date are agreed in advance
- You order only the channels and formats you need
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Frequently asked questions
Before booking campaign design
How much will campaign design cost?
My rate is £60 per hour. Once I have the brief and list of required formats, I’ll provide an estimated number of hours.
Can I order just the ad creative?
Yes. You can choose Meta or Google Display creative, a campaign page, emails, or any combination. We’ll agree the scope before starting.
What will you need before starting?
A product and offer description, audience information, product images and brand assets, plus the channels and formats you plan to use.
Do you write the ad copy?
I help shape the core message, headlines and offer structure. Longer-form copy can be scoped and quoted separately.
Do you launch and manage the ads?
This service covers campaign direction and design. Ad setup, audience targeting, budget management and ongoing optimisation are not included.
What files will I receive?
An editable Figma file and exported ads in the agreed formats. I can quote separately for building the campaign page or emails.
When will the designs be ready?
The timing depends on the channels and number of formats and variants. I’ll confirm the delivery date before work begins.
Let’s discuss your campaign
What would you like to promote?
Briefly describe the product, campaign goal and formats you need. I’ll provide an estimated number of hours and delivery date. My rate is £60 per hour.
hellomartink@gmail.com